- +179%
Sales contribution November 2025 vs November 2024
- -36%
CPA Black Friday 2025 vs 2024
- +44%
Destination clicks increased Peak Season 2025 vs 2024
Scuffers
Measuring is trendy : How to prove Smart+ Catalog incremental 179% in Sales
- Ropa y accesorios
- E-commerce
- Soluciones (6)
- 18%
CTR Uplift
- +11%
YoY incremental ROI
FC Barcelona
FC Barcelona: leveraging TikTok’s Search Ads Campaigns to drive incremental visits to the Barça Immersive Tour.
- Deportes
- Medios de comunicación y entretenimiento
- Soluciones (14)
- 300%
Uplift in Form Submissions (TikTok's Conversion Lift Study)
- +50%
Uplift in Direct Searches (TikTok's Conversion Lift Study)
- ~7x
Stronger Performance vs. Industry Average
IE University
IE University drives conversions: unlocking incremental Leads and Search impact
- Educación
- Soluciones (9)
- -35%
Cost per Complete Payment vs Product Sales manual campaigns
- +57%
ROAS vs Product Sales manual campaigns
- +11.9%
rel. Lift on Complete Payment
Mango
Boost ROI, cut costs & prove incrementality with AI-Powered Creativity
- Ropa y accesorios
- Soluciones (2)
- 3x
efficiency of overall digital media channels
- 11%
of total digital incremental performance
- +30%
year over year incremental contribution
Volkswagen
TikTok proved to deliver lower costs and higher efficiencies than other digital media and TV in 2023, driving significant growth in both awareness and sales
- Automoción
- Soluciones (9)
- -54%
Cost per Lead vs Benchmarks
- +42%
Conversion Rate vs Benchmarks
- 2.2x
TikTok efficiency vs Total digital
Mercedes-Benz Vans
Measuring TikTok´s performance in Media Mix and the effect of Native Lead Gen campaign
- Automoción
- Soluciones (10)
- +177%
increase in Conversions
- 9.5X
conversions attributed by Fospha to TikTok vs last-click
- +30%
efficiency
Siroko
Helping Siroko to achieve performance objectives, including boosting sales and reducing CPA, by measuring TikTok value beyond last click attribution
- Deportes
- Ropa y accesorios
- Soluciones (5)
